Social media has changed how we connect with friends and loved ones, shop, and work, and influences every other decision in our lives.
When was the last time you tried a new trendy restaurant or enjoyed cocktails at the new “it” tavern based on the recommendations of influencers?
Social media influencers on YouTube, Instagram, Snapchat, and other popular platforms have been shaping food trends for several years.
Influencers are also the reason why you see millennials snapping photos of their meals and posting them on Instagram feeds or highlighting the perfect platter in YouTube videos.
You’re guilty of snapping the occasional photograph of a perfect meal or the perfect scoop of your favorite snack: gelato!
How Social Media Sites Influence and Shape Food Trends
An estimated 75.2% of Americans have at least one social media account.
If you are guilty of posting on Instagram or Facebook regularly or have a teenager obsessed with Snapchat, chances are much of the content is focused on food.
Social media influencers find the “hottest” spot and, through the power of social media, showcase the restaurant, shop, theater, or bar.
Viral food trends and food challenges are also taking social media by storm and only adding fuel to the fire while piquing the curiosity of Facebook, Instagram, and Pinterest users.
It only takes one perfectly planned photo or video, and relatively obscure restaurants, ice cream, and gelato shops can blow up overnight.
From Rolled Ice Cream to Blue Ice Cream: Viral Gelato and Ice Cream Trends That Took Social Media By Storm in 2023
Social media is a worldwide phenomenon. Some of the most memorable TikTok short clips and YouTube videos have featured inventive, unique, and downright bizarre food trends.
Remember these from 2023:
- Cottage cheese strawberry cheesecake: TikTok consumers have been making their own variation of the viral healthy alternative to traditional ice cream: A mixture of cottage cheese, strawberries, and maple syrup.
- Blue ice cream: Forget Dairy Queen soft serve; Gen Z and Millennials were all about picture-perfect blue ice cream, which is made from a combination of blue raspberry, lemon, and vanilla extract.
- Rolled ice cream: Influencers were ditching the cone and cup in favor of rolled ice cream, which is made by “rolling” ice cream over a cold stone with a spade (Don’t worry, there are ways to make rolled ice cream at home without the fancy, expensive equipment!)
- Organic avocado ice cream: Avocado isn’t just for dip anymore and is, instead, an excellent ingredient for a light ice cream and gelato and perfect for any summer party.
Feeling Adventurous? Try These Unique Toppings Over Your Bland Vanilla Ice Cream Cone
Hot fudge, strawberry sauce, and sprinkles are so 2022! 2023 is all about trying new things, and many influencers were putting some odd toppings on their gelato and ice cream cones.
On paper, it might seem odd, but the salty taste of soy sauce perfectly complements a very sweet, delicious gelato flavor, including classic chocolate, pistachio, or red velvet.
Candied bacon is another crowd-pleaser, and many customers at I Scream Gelato swear by dipping their french fries in a bowl of vanilla gelato.
Designing the Perfect Plate or Bowls? How to Snap The Ideal Pic For Instagram Feeds
Remember that saying, “A picture is always worth a thousand words?” It is definitely true.
If you want to gain followers on Instagram or TikTok, a great way to catch people’s interest is by showcasing a one-of-a-kind dish.
Follow these easy and straightforward tips and tricks to create an Instagram-worthy pic of your favorite food, dessert, or beverage:
Think Like a Professional Food Stylist
Yes, food stylist is an actual profession, and these gourmet plating afficinados have many tricks to make a platter of food look more appetizing.
For example, eat one spoonful out of your gelato to add some depth. Take a bite out of your ice cream cone and allow the ice cream to drip out from the bottom.
Lighting Is Truly Everything
Eating out is a real event, but you don’t want to be that annoying diner shining a light on their plate to get the perfect picture.
Instead, if you are in a restaurant, take your dish or drink outside and showcase it in natural light. Snap a picture with the flash to highlight the different textures and flavors of the dishes.
Try Multiple Angles
Stand up and take a picture of your plate from a downward perspective. Snap a photo over your friend’s shoulder. Posting food from a variety of angles is growing in popularity and a hot trend you should jump on!
Pair Your Bowl With the Ideal Surface
Consider the plate’s composition when determining the suitable surface.
For example, if you are showcasing a simple scoop of vanilla gelato, place the bowl on a textured or patterned surface to add a unique contrast.
Conversely, if the serving dish is overflowing with color, set it on top of a neutral surface, such as a wood table, to avoid overcrowding the image.
The Classic Burger and a Vanilla Milk Shake: Tips for Taking the Perfect Food Pictures for Friends and Family
Nothing is more classic than a burger, fries, and a frosty vanilla milkshake, and you want your next family Facebook posts to stand out, just like the posts from I Scream Gelato!
Here are a few fun ways to create one-of-a-kind pictures that even your grandmother would approve of:
- Eliminate distractions: If you are in a restaurant, take a photo in the back where there are no other people or objects to draw attention away from your loved ones.
- Choose the ideal locations: Stop in at I Scream Gelato. Our beautiful shop is the perfect backdrop for your next social media post.
- Keep your kids happy between shots with gelato: No human can complain about the photo taking too long or their sweater being itchy if they have a cone of rich, decadent gelato in their hand!
I Scream Gelato Is the Perfect Backdrop for Stunning Food Photos
We are proud of our beautiful gelato shop and guarantee it would make the perfect setting for a social-media-worthy post.
Don’t believe us, check out our Tripadvisor images. While you’re in Frisco, CA, check out some of the sights.
We have plenty to choose from in this handy curious travelers guide, including:
- Frisco Adventure Park
- Frisco Marina
- Walter Byron Park
We guarantee that if you visit Frisco and stop into the best gelato shop in town, I Scream Gelato, to be served the best dish of gelato you’ve ever had, it will be the best trip of your life!
Watch the “Likes” on Your Instagram Feed Skyrocket
Want to make your loved ones and followers jealous? Take a pic of the perfect scoop of gelato and post it to your favorite social media platform.
Don’t be surprised when you are flooded with one positive comment after another, and your friends are blowing up your phone asking where you got that delectable cone or plate of decadent gelato.
Point them in the direction of I Scream Gelato, and don’t forget to indulge in a cup of coffee, enjoy a bowl of vegan sorbet, or sample a gelato cookie sandwich while you are here.
The Ideal Alternative to Ice Cream: Why Gelato is the Perfect Healthy Dessert
You’ve been a diehard ice cream fan for years and are looking for a lighter, but you’re watching your waistline and want to find a healthier alternative that will still ultimately satisfy your cravings for a sweet, frozen treat.
Forget reduced-calorie ice creams that taste like sawdust, and instead, indulge your sweet tooth with a heaping helping of gelato!
Because gelato is made with milk rather than heavy whipping cream, a main ingredient in traditional ice cream, the resulting product is naturally lower in fat and calories.
As a matter of fact, the typical serving of vanilla ice cream features 125 calories and seven grams of fat. The same helping of vanilla gelato has 90 calories and three grams of fat!
Gelato is the Perfect Seasonal Treat
Many people associate gelato and ice cream with summer. It makes sense because nothing is more refreshing and helps you cool down faster than that first spoonful of your favorite frozen treat.
However, if you are not enjoying gelato in winter, you are missing out on not only a great, low-calorie treat.
You are also not enjoying a cup of pistachio gelato surrounded by crisp fall leaves, a cone of mint gelato under the Christmas tree, or a massive bowls of strawberry gelato in a field of spring flowers.
Imagine all the unforgettable, seasonal social media pics you can snap highlighting your favorite treat: Gelato!
Stop Into Our Trendy, Instagram-Worthy Store, and Check Out Our Impressive Menu
Although gelato originated in Italy, it has become a worldwide phenomenon.
There is quality gelato around the world, and you do not need to hop on a flight to Rome, Venice, Florence, or Naples to enjoy an authentic scoop of gelato. Instead, stop in and say “Hey” to the team at I Scream Gelato!
With over 70 flavors of gelato to choose from and a wide variety of hot and iced coffees, vegan gelato, and vegan sorbet, we guarantee our shop has something to please everyone in your family.
Don’t hesitate to ask one of our amazing, friendly staff members to snap a pic of you and your perfect bowl of gelato that is destined to make waves on Instagram or Facebook.
Just don’t blame us when you become an overnight social media sensation after you eat an enviable serving of gelato!
